Finished Reading - How Lego Built a Comback

Description (from publisher):

With children growing up faster than ever and pop culture running rampant, Lego’s little plastic bricks were inexorably losing appeal. The Danish toymaker lost its way when it tried to recast itself as a lifestyle brand, but a new leader brought a different vision of the future -- and forced his idealistic managers to focus on the bottom line. Here, in this brief eBook, is what you can learn from their experience.

Book Stats
Title: How Lego Built a Comeback
Author: editors of New Word City
publisher: New Word City
ISBN:
ASIN: B005BREX3M
(Amazon Standard Identification Number)
date published: July 2011
format: ebook
genre: nonfiction, business
pages: 341 KB approx. 14 pages


My Stats
Date Finished: February 11
fiction or non-fiction
new or re-read
own or borrowed or review
from the shelf or new purchase
print or electronic
if new...purchased at
challenge or just because


Reviewed at...
Book Dragon's Lair
amazon
Powell's
Fictionwise/eReader
Book Depository
Barnes & Noble
publisher
GoodReads
LibraryThing
Shelfari

Challenges
150+
One Million Pages
ebook
Free Reads
Why Buy the Cow
Where are you Reading
A to Z

copyright Gina Francis 2009-2012